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Radio city 91.1

Fm Bole Toh Radio city

Radio city 91.1

Full Description

Radio City 91.1FM is India’s first and leading FM radio brand. Promoted by Music Broadcast Private Limited (MBPL), Radio City started its operations in India in July, 2001 in Bangalore.

MBPL is owned by IVF Holdings Pvt. Ltd (IVF), one of India’s earliest private equity firms (established in 1999). IVF has a multi-sector portfolio and has invested in companies like Biocon, DQ Entertainment, Shringar Films, Meru Cabs, Mahindra Hinoday and DM Healthcare. It regularly partners with entrepreneurs and management teams to build valuable, enduring and socially responsible businesses that create value for all stakeholders.

Radio City is present in 20 Cities across India in Mumbai, Delhi, Bangalore, Chennai, Ahmedabad, Pune, Hyderabad, Lucknow, Jaipur, Vadodara, Surat, Sholapur, Nagpur, Sangli, Coimbatore, Vizag, Ahmednagar, Akola, Nanded and Jalgaon.

Using state-of-the-art digital stereo FM, innovative programming, vivacious radio jockeys and experienced professionals, Radio City broadcasts the best quality of music and entertainment.

In addition to broadcasting, MBPL has taken many initiatives to augment revenues by creating new avenues to reach the consumer. In August 2008, it launched PlanetRadiocity.com (www.planetradiocity.com), India’s first Music Portal. The website is a treasure trove of information, entertainment and interactivity to all those who are connected with music: casual and serious enthusiasts, trade and musicians – including experts and amateurs, alike.

In March 2010, MBPL raised the bar with the launch of Radio City Fun Ka Antenna. It is a one-of-its-kind Live online radio station with music across all genres – film, non-film, sufi, ghazals, lounge, current, retro – in both Hindi and International music. The year 2012 saw PlanetRadiocity.com launching Four more radio stations - Radiocity IndiPop Radiocity Freedom Radio. , Radiocity Smaran and Radio City Hindi All the stations fulfill the need gap of showcasing cutting edge independent and quality non-Bollywood music.

Along with terrestrial radio and internet, MBPL has added Radio City Connect to its basket of offerings. Radio City Connect is the Non Traditional Revenue (NTR) arm of Radio City 91.1 FM and provides complete ‘one-window’ local advertising solutions. Combining Radio, Activation, Events, Online and Mobile, Radio City Connect has successfully delivered a wide variety of on-ground activities ranging from Mobile Road Shows, Multi-City Mall Activities, RWA Activities, School/ College Promotions and Rock Shows offering its clients innovative, efficient and cost effective advertising solutions.Music Broadcast Pvt. Ltd.
3rd Floor, Citi Tower, 117, Thyagarajan road, T. Nagar, Chennai – 600017.
Tel: 044-42696010 Fax: 044-42696004





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